A seersucker suit was once the calling card
of the Southern gentleman, but the quintessential
striped summer fabric now assumes a younger,
more modern edge to find acceptance by businessmen,
prepsters and hipsters alike.
Versatility plays a big role in the appeal
of the cotton suit. Unlike a regular suit jacket,
the cotton version takes a more relaxed approach,
allowing it to travel easily between work and
casual dress events.
Designers and custom clients find it appealing
because you can have fun with seersucker. Cotton
Incorporated claims that the cotton suit has
developed its own sensibility, one that complements
the summer weather, when living should be easy.
While demand for summer cotton suits emanates
from the Deep South, their popularity grows
as a warm weather favorite in almost any region.
The ultra-traditional, three-button suit with
plain-front pants remains a best seller. Custom
choices have increased the popularity of both
two-button suits with pleated trousers, and
three-button suits with pleated trousers, and
double-breasted models with some side vent detailing.
Some jackets may be semi- constructed with half-linings.
A premium attitude in men's dressing has fueled
interest in cotton suits in updated silhouettes
and fabrications.
Interest in transitional suitings like cotton
and seersucker isn't just for the young at heart
or the die- hard traditionalist. The cotton
suit appeals to so many because it's an alternative
to wool that you can feel comfortable in and
can wear to work, but it can also be worn casually.